The spotlight is back on Crypto Treasuries, as institutional firms and public companies ramp up Bitcoin accumulation at an unprecedented pace. According to several filings and data reports, more than $8 billion worth of Bitcoin was added to balance sheets in the last week of July alone—marking one of the most aggressive periods of crypto treasury activity in 2025.
This wave of buying isn’t just about numbers. It’s a powerful indicator that long-term conviction in Bitcoin remains strong—especially among firms looking to hedge against inflation and align with the broader digital asset narrative.
Crypto Treasuries Surge Past $150B in Assets
The total amount of Bitcoin held by Crypto Treasuries now surpasses 1.4 million BTC, according to data from Ultrasound Money and Galaxy Research. This represents over 7% of Bitcoin’s circulating supply.
The biggest contributor last week was MicroStrategy, which confirmed an additional $500 million BTC purchase through a private placement, as reported in their SEC filing. Michael Saylor’s firm now holds over 730,000 BTC, further solidifying its role as a bellwether for corporate Bitcoin adoption.
But it wasn’t alone.
Zooz Launches $180M Bitcoin Treasury Strategy
In a bold move, fintech firm Zooz announced a $180 million private placement to build out its new Bitcoin treasury reserve. This marks a significant pivot from its traditional payment services business, showing that crypto is no longer a speculative outlier, but rather a core part of long-term capital strategy.
Galaxy Digital highlighted this shift in their latest report, noting that “treasury-grade crypto exposure” is now seen as both a financial and branding advantage for public companies.
Whale Movements Confirm On-Chain Buying Activity
Blockchain analytics firm Lookonchain reported large inflows to known institutional wallets, including over 16,000 BTC transferred across three wallets linked to treasury reserves.
Simultaneously, Galaxy Research noted that market volatility has remained low despite the influx, suggesting that these were over-the-counter purchases and not market buys—an indication of strategic long-term accumulation.
Meanwhile, filings from the London Stock Exchange show UK-based firms have also entered the treasury game, purchasing Bitcoin via structured investment vehicles.
Why This Crypto Treasuries Wave Matters
Unlike previous bull runs driven by retail mania or meme coin hype, this current wave is quiet, strategic, and deeply institutional. The concentration of funds into Bitcoin rather than altcoins reflects a conservative stance—focused more on preservation and long-term asymmetric upside than on speculation.
The motivations vary: hedge against inflation, improve balance sheet flexibility, or capitalize on Bitcoin’s emerging role as a global macro asset. What unites these firms is conviction.
As Galaxy notes, “Treasury-based Bitcoin accumulation sends a clear signal to markets: this is no longer just a retail asset—it’s a boardroom-level decision.”
Final Thoughts: Are Crypto Treasuries Setting the Next Bull Floor?
With over $8 billion added in a single week, the momentum behind Crypto Treasuries suggests a new accumulation phase could be underway. As traditional finance firms and tech disruptors alike pivot into Bitcoin, they’re not chasing price—they’re building foundational exposure.If this behavior continues, it could effectively create a bull market floor, where supply dries up long before retail re-enters the game. While the headlines focus on daily volatility, the real story may be happening quietly—in spreadsheets and boardrooms.
